Who is asking?
It sets the vocabulary and the closing artefact. Nothing here changes a measured number.
Where are the roofs?
A UK postcode, a street or a place. We check it against the twelve tiles we have actually flown.
We hold 4,744 roofs across twelve measured tiles, about 12 km². If your postcode is outside them we say so and match you against roofs like yours instead.
How much roof are you responsible for?
This decides whether the brief totals one roof, a shortlist, or a whole measured area.
What happens under the roof?
Building use is the cooling-demand benchmark. It genuinely moves the money figure, and for some uses it removes it.
What is the problem you have to solve?
This picks which number leads, which evidence we show, and the colour mode the map opens in.
What do you want to walk away with?
The closing artefact. Everything above it is already computed.